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CRM and the stage board (Pipeline)

Everyone who messages you (on WhatsApp, Messenger, Instagram, or your web widget) shows up in the CRM automatically — you don’t need to add them by hand.

CRM shows every customer with: their status, how to reach them, and when they need a follow-up. Quick filters at the top: all, needs follow-up, lost.

Switch to the Pipeline view to see your customers as cards organized in columns — one per stage (for example: New, Booked, Stayed, Lost). Drag a card from one column to another to move that person to a different stage.

You can add your own stages with the + button at the end of the board, if the 6 default stages aren’t enough for how you work.

Use the search box by name, phone, or email. If you need to add a customer who hasn’t messaged you yet, use Add guest at the top right.

Click any card or row to see the full conversation history with that person, their bookings (if your business uses them), and any notes you’ve left.